FORTNA and sSy.AI Partner to Leverage Generative AI to Provide Data Insights for Warehouse and Distribution Environments

ATLANTA (14 March 2025) – FORTNA, a leading automation and software company for the full logistics value chain, and sSy.AI, a pioneering startup specialising in Agentic AI and computer vision technologies, are proud to announce a technical partnership to advance AI research and development for material handling operations in e-commerce and omnichannel warehouses. This collaboration will focus on leveraging cutting-edge AI to enhance warehouse analytics, design and execution, delivering transformative solutions for customers worldwide.

FORTNA, renowned for its innovative and technology-driven approach, will use sSy.AI’s Agentic AI to explore algorithm additions and enhancements. Together, the companies aim to simplify complex data analytics for system design and customer queries. The collaboration will enable customers to ask questions about their data and receive actionable insights in natural language—no coding or advanced analytics skills required. This breakthrough will empower businesses to make faster, smarter decisions and optimise their operations.

sSy.AI, the 2023 winner of the ProMat Startup Innovation Award for its groundbreaking computer vision innovation, continues to push boundaries in the material handling industry. Its technology leverages standard cameras for real-time 3D data extraction, revolutionising warehouse transparency and efficiency. In 2024, sSy.AI is expanding its focus to Agentic AI, collaborating with FORTNA to develop next-generation warehouse analytics and warehouse design.

Dr. Russell D. Meller, FORTNA Chief Scientist, stated, “Our partnership with sSy.AI underscores our dedication to leveraging customer design data to provide insights throughout the project life cycle.”

Both companies will showcase their innovations at the upcoming MHI ProMat Show in Chicago, March 17-20. FORTNA will be at Booth #S603, while sSy.AI will be at Booth #S1571.

This partnership marks a significant step forward in the industry, combining FORTNA’s expertise in material handling with sSy.AI’s cutting-edge AI technologies to deliver unparalleled value to customers.

About FORTNA
FORTNA partners with the world’s leading brands to transform omnichannel and parcel distribution operations. Known world-wide for enabling companies to keep pace with digital disruption and growth objectives, we design and deliver solutions, powered by intelligent software, to optimise fast, accurate and cost-effective order fulfillment and last mile delivery. Our people, innovative approach and proprietary algorithms and tools ensure optimal operations design and material and information flow. We deliver exceptional value every day to our customers with comprehensive services and products including network strategy, distribution centre operational design and implementation, material handling automated equipment, robotics and a comprehensive suite of lifecycle services. Visit www.FORTNA.com.

About sSy.AI
SSY.AI was founded in 2021 by a team of experts in the field of artificial intelligence and machine learning. Our goal? Develop cutting-edge technology that could be used to help businesses make better decisions and improve their bottom line. We recognised that there was a growing need to be able to analyze and make sense of the vast amounts of data that businesses were generating on a daily basis. We saw an opportunity to use machine learning algorithms to help businesses identify patterns and trends in their data, and to use this information to make better decisions. Visit https://www.ssy.ai/en/.

Media Contact: Cheryl Falk, SVP Global Marketing Communications & Demand Generation
cherylfalk@fortna.com