Entries by Christina Catchpole

Fortna Announces a New Release of its Warehouse Execution Software Platform: FortnaWES™ Enables Distribution Operations to Run Agile Fulfillment™

Fortna®, The Distribution Experts®, announced today a new release of its warehouse execution software platform, FortnaWES™. Fortna has provided intelligent warehouse control capabilities for over 20 years through its FortnaWCS™ product.  Like its predecessor, this new release remains MHS and WMS agnostic and further optimizes workflow, labor, and equipment across a wide variety of legacy systems and automated solutions.

Fortna Opens Development Hub in Hanoi, Vietnam

Fortna®, The Distribution Experts®, announces the opening of a software development hub in Hanoi, Vietnam.

Distribution operations have become more complex and sophisticated due to the rise of eCommerce and the requirements for fast order processing and omni-channel solutions.  Warehouse software plays an increasingly important role in the performance of these highly dynamic distribution operations.  New advanced software platforms combine real-time computing with advanced analytics to optimize flow, speed, productivity and flexibility in distribution center operations.

The new Vietnam office expands Fortna’s global software development team to further accelerate the development of future releases of FortnaWCS™ and FortnaWES™ software. Fortna’s software solutions integrate, control and automate material handling equipment in distribution operations to optimize fulfillment flow, speed and resource utilization in real-time.  These solutions provide the simulation and command center services to enable flexibility and responsiveness to change, both today and through “bolt-on” capabilities in the future, to support Fortna’s Client needs.

Fortna Promotes Jerry Hedrick to Vice President of Human Resources

As part of its dedication to ongoing associate development and talent leadership, Fortna, The Distribution Experts®, has promoted Jerry Hedrick to the position of Vice President of Human Resources.

At the core of Fortna’s success is its people – the community of associates across the globe who help our clients turn their distribution operations into a competitive advantage. Jerry will drive strategic leadership and operational excellence in all areas of human resources.

“Jerry’s experience building and leading high-performance teams, and his deep experience in continuous improvement, will be a great asset as we continue to grow in a competitive market,” said John A. White III, President and CEO of Fortna. “Jerry will help us attract, develop, and recognize our people so we can continue with our commitment to innovation and service excellence.”

“Finding the best talent and providing incredible development opportunities are key to living up to our internal brand promise of Passion-Promise-People,” stated Jerry Hedrick, VP of Human Resources. “My focus is to continue to make Fortna an employer of choice, where people are deeply engaged and have energy and passion for their work.”

Supply & Demand Chain Executive Magazine Names Two Fortna Associates as “2017 Pros to Know”

Fortna®, The Distribution Experts®, announced today that two associates have been named as Supply & Demand Chain Executive magazine’s “Pros to Know.”  They include:

  • Seth Conrad, Senior Director, Professional Services
  • Brad Anderson, Senior Director, Performance Improvement

The Pros to Know is a listing of exceptional corporate executives at manufacturing and non-manufacturing enterprises who are leading initiatives to help prepare their companies’ supply chains for the significant challenges in the year ahead,” says Ronnie Garrett, editor of Supply & Demand Chain Executive.

The Supply & Demand Chain Executive “Pros to Know” award recognizes both the practitioners and provider ends of the supply chain. These Fortna associates won in the “provider” category which includes individuals from software firms and service providers, consultancies or academia, who helped their supply chain clients or the supply chain community at large prepare to meet these challenges.

Fortna Hires Operations Research Expert, Dima Nazzal, PhD

Fortna®, The Distribution Experts®, announces the hiring of operations research expert, Dima Nazzal, Ph.D.  Nazzal comes to Fortna from the Georgia Institute of Technology, where she was a faculty member focused on the application of operations research, modeling and designing complex material flow systems in manufacturing and distribution.

Nazzal will lead Fortna’s Research & Development (R&D) modeling group that applies the science of distribution operations design with innovative and differentiated approaches to optimize our Client’s fulfillment operations.  Fortna’s R&D modeling group is also instrumental in the development of next-generation algorithms that support Fortna’s industry-leading Warehouse Execution System (WES) software solutions to optimize the flow and efficiency of our Client’s distribution centers.

With the rise of eCommerce and the requirements for same-day order processing, increased customization and omni-channel solutions, distribution operations have become more complex and sophisticated – approaching those of manufacturing operations.  Innovation and scientific excellence are needed.  Nazzal’s background in manufacturing provides her with a unique perspective on optimizing complex material flows, and her most recent project involved modeling and designing high-volume pharmaceutical order fulfillment systems.

“I could not be more pleased, nor more excited to join the Fortna team,” said Nazzal.  “Fortna’s efforts to help the world’s largest companies transform their distribution operations offer some of the biggest challenges in operations research today.  I am excited to put my skills and background to use in advancing the company’s innovation and expertise. Fortna’s business principles speak to my values and I am excited to be part of its culture.”

“We welcome Dima to our Fortna R&D team,” said Russ Meller, VP, Solution Design and R&D at Fortna.  “Our unique approaches and designs are based on leading engineering and mathematical analysis.  Dima will join our staff of technical experts applying engineering and science to help the world’s top brands transform their distribution operations into a competitive advantage.”

Nazzal graduated from the Georgia Institute of Technology where she received a Ph.D. in Industrial Engineering.

Manhattan Associates Recognizes Fortna as a Top Partner for Ninth Consecutive Year

Fortna®, The Distribution Experts®, was recently named by Manhattan Associates to their prestigious Partner Performance Club.  This is the ninth consecutive year that Fortna has been recognized by Manhattan for contributions to customer engagements in the previous year. Fortna was one of three companies to receive the award for Best Consulting Partner.

“Manhattan’s strategic partnerships help drive customer growth by acting as extensions of our comprehensive solutions for our customers worldwide,” said Jeff Cashman, Senior Vice President, Business Development, Manhattan Associates. “We are extremely proud of the focus our partners place on providing omni-channel, inventory and supply chain support to our customers.”

“Partnering with Manhattan Associates enables us to provide outstanding service for our shared clients,” said Patti Satterfield, Global Vice President at Fortna.  “Our deep distribution expertise and our approach to delivering a complete solution, combined with Manhattan Associates’ solutions, help clients transform their distribution operations into a competitive advantage.”

The Manhattan Value Partner (MVP) Program is an ecosystem of third-party integrators/consultants, complementary software providers and hardware providers, whose combined expertise and products ensure delivery of world-class supply chain solutions to joint customers.